Shopify commerce development

Build the store around the sale.

We design Shopify experiences that connect discovery, merchandising, checkout and operations—so the storefront feels like one commercial system, not a theme filled with products.

Customer shopping from home through a transparent digital storefront
The commerce journey

A store is everything that happens before and after checkout.

Every stage has a different job. We design the handoffs between them so customers keep moving and the business can deliver what the storefront promises.

01

Discover

Search, social, campaigns and content bring the right shopper into a coherent storefront.

02

Evaluate

Collections, filters, product detail and trust signals make a complex decision feel simple.

03

Buy

A focused cart and Shopify checkout remove friction at the moment intent becomes revenue.

04

Fulfil

Inventory, payments, shipping, pickup and operational integrations keep the promise made online.

05

Return + grow

Email, customer accounts, service and merchandising turn a transaction into a relationship.

One platform. Several selling motions.

Commerce rarely lives in one neat box.

Your Shopify system may need to sell a product today, support an in-store conversation tomorrow and keep serving the customer long after the order.

01

Direct ecommerce

Products, collections, promotions and conversion-focused checkout.

02

Retail + POS

Connected online and physical selling with shared customer context.

03

Service + dealer

Inventory and ecommerce alongside appointments, parts and expertise.

04

Markets + B2B

Market-specific experiences and more complex customer relationships.

Featured Shopify workATELIER
MOTOSPORT
Montréal · Since 1980
A commerce ecosystem—not a product grid

One storefront for machines, gear, parts, service and passion.

Atelier Motosport shows what Shopify can become for a hybrid dealership and ecommerce business. The experience brings new Honda motorcycles, used motorcycles, ATVs and riding gear together with service, OEM parts, custom motorcycles and custom seats.

The journey has to support very different levels of intent: someone buying a jacket now, comparing a motorcycle, looking for a part or deciding whether to trust a service department. The storefront connects those paths without flattening the 40+ year dealer story behind them.

  • Vehicle discovery and used inventory
  • Shoppable apparel, helmets and accessories
  • Dealer authority, service and parts pathways
  • Custom work and brand storytelling
Visit Atelier Motosport ↗
What we build

The storefront and the system behind it.

01Commerce strategy and information architecture
02Custom Shopify theme design and development
03Catalogue, collections, search and filtering
04Product data and migration planning
05Shopify POS and omnichannel configuration
06Subscriptions, bundles and product options
07Shopify Markets and international commerce
08Custom apps and operational integrations
09Analytics, feeds and conversion tracking
10Technical and on-page ecommerce SEO
11Performance and conversion optimization
12Hydrogen and headless storefront development
Choose the right build path

More custom is only better when it creates more value.

Theme foundationFast, focused commerce

Configure and refine an appropriate Shopify theme around a clear catalogue and conversion journey.

Best for focused launches and practical budgets
Custom storefrontA brand-owned shopping experience

Custom sections, templates, merchandising systems and integrations built around distinctive requirements.

Best for established brands and complex catalogues
Hydrogen / headlessShopify commerce, custom frontend

A bespoke React storefront powered by Shopify APIs when experience or channel requirements exceed a conventional theme.

Best when flexibility justifies added complexity
Operational architecture

The sale must travel cleanly through the business.

We map ownership and data flow before connecting tools. That reduces duplicate work, brittle automations and unpleasant surprises after launch.

Product dataStorefrontCheckoutOrders + fulfilmentCRM + analytics
Our Shopify process

Built in the order commerce actually works.

01

Commercial discovery

We define audiences, margins, selling motions, inventory realities, integrations and the actions that make the project commercially successful.

02

Catalogue and journey architecture

We structure products, collections, filters, navigation, content and customer journeys before design decisions make the system expensive to change.

03

Merchandising and experience design

We create a storefront that expresses the brand, explains the offer and helps shoppers move confidently from discovery to decision.

04

Build and connect

We develop the theme or custom frontend, configure Shopify, connect operational systems and implement accurate measurement.

05

Transaction QA and launch

We test products, variants, discounts, tax, shipping, payments, emails and responsive behavior—not only the homepage.

06

Optimize after launch

We use real behaviour and commercial data to improve merchandising, content, conversion and retention.

An honest platform assessment

Why Shopify wins—and what you accept with it.

Where Shopify is strong

  • Mature checkout, payments and commerce administration
  • Large application and partner ecosystem
  • Strong multi-channel and physical retail options
  • Reliable managed infrastructure and security
  • International, B2B and headless expansion paths

Real tradeoffs

  • Applications can create recurring cost and technical overlap
  • Complex requirements can outgrow off-the-shelf themes
  • Payment, transaction and international fees need modelling
  • Catalogue and migration quality depend on disciplined data
  • Headless adds engineering and maintenance responsibility
Clear starting points

Shopify development pricing.

Final investment depends on catalogue size, data quality, content, integrations, markets, custom functionality and the selected development path.

Shopify Starter StoreStarting at CA$4,997

Strategy, theme configuration, core templates, catalogue structure, foundational SEO, analytics and launch support.

Start a Conversation ⟶
Advanced / HeadlessStarting at CA$14,997

Complex commerce architecture or a custom frontend connected to Shopify APIs and operational systems.

Start a Conversation ⟶
Shopify plans, paid themes, applications, domains, payment processing, data entry, third-party services and ongoing support are separate unless included in your proposal.
True cost of ownership

Budget beyond the build.

Shopify Canada currently lists annual-billing prices of CA$37/month for Basic, CA$99 for Grow and CA$389 for Advanced; Shopify Plus starts at CA$3,400/month. Monthly billing costs more.

Your operating model may also include card processing, third-party transaction fees, paid applications, premium themes, POS Pro, international tools and integration services. We model the useful stack—not the largest stack.

Review current Shopify Canada pricing ↗
Shopify development questions

What to ask before the build begins.

Is Shopify only for simple online stores?+

No. Shopify can support large catalogues, physical retail, international markets, B2B and custom headless experiences. Complexity still needs deliberate architecture, integrations and governance.

Can you redesign or migrate an existing Shopify store?+

Yes. We can audit the current store, preserve valuable data and search equity, restructure the catalogue and migrate or rebuild with a controlled launch plan.

Do you build custom Shopify themes?+

Yes. We can customize an appropriate theme or develop a more distinctive theme system when the brand, merchandising and interaction requirements justify it.

Can Shopify connect to our inventory, ERP or dealer systems?+

Often, yes. The right method depends on the system's API, data quality, update frequency and source of truth. We validate that before promising an integration.

When should we consider headless Shopify?+

When multiple frontends, exceptional experience requirements or a custom technology stack create enough value to justify added development and maintenance. It is not automatically the better choice.

Commerce with a complete journey

Build a Shopify store customers can follow—and your team can operate.

We will help you choose the right Shopify path, structure the catalogue and connect the storefront to the business behind it.

Discuss Your Shopify Project ⟶